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Do-it-yourself
We believe that usability is
so important to business, we want everyone to ‘do it’ themselves and
enjoy the benefits. These services have been developed to put usability practice
within your in-house team’s toolkit. One round of user testing and you’ll
wonder how you survived without doing it before. Your team will be empowered to
understand web usage better and therefore produce better interfaces. Your users
will appreciate it and your company will be rewarded with increased usage and
/ or revenues. Some things like commercial sense cannot be taught but there is
much best practice from years of experience and learning that can be.
Services
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Tuition in user-centred
design processes and best practice – this ranges from how to use
best practice in the project lifecycle, to how to do your own low cost user testing |
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Creating custom user
interface guidelines - tying in your brand identity, audience factors,
usability, web accessibility and web best practice to keep all development on
track going forward. We also work on guidelines for self build intranet sites |
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Mentoring
– as little and as often as you like to develop your usability prowess in-house.
Just send us your interface designs and we’ll give constructive feedback
helping you refine them, teaching best practice and sharing our expertise along
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We occasionally do other web related, marketing and business strategy work
where we can add value to a company.
 How
usability helps organisations
Examples from www.upassoc.org
"A bad design can cost a web site 40 percent of repeat traffic. A good
design can keep them coming back. A few tests can
make the difference." (Kalin, 1999)
"You can increase sales on your site as much
as 225% by providing sufficient product information to your customers at
the right time." (UI Engineering, 2001)
"At one company, end-user training for a usability-engineered internal
system was one hour compared to a full week of training for a similar system that
had no usability work. Usability engineering allowed another company to eliminate
training and save $140,000. As a result of usability improvements at AT&T,
the company saved $2,500,000 in training expenses."
(Bias & Mayhew, 1994)
Contact us for a no obligation discussion to
understand how meleniak’s brand of usability can work for and with you. Please
note these services are not offered to agencies – please see what
services we can offer you as a web
design company.
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